Is the IT budget ready to power digital transformation?
Evolving customer preferences, opportunities for growth in new markets, and competitive pressure are the top drivers of digital innovation for companies. Read more
Improving search rankings with social media
Social Media Examiner
Social media and search engine optimisation (SEO) are undoubtedly connected and will only become more interdependent in the future. Read more
How do brands use digital marketing to reach the older generation?
New research has revealed that 27% of consumers over the age of 55 feel brands are too focused on targeting younger people. Read more
InkHunter’s AR tattoo app exits beta on Androids
The start-up is looking to move beyond being just an app for virtually trying tattoos - eyeing a b2b play. Read more
Google couldn’t stop copying competition even if it wanted to
Business Insider UK
Google is simply safeguarding its most important line of business, no matter how the world changes around it. Read more