Isobar have developed a Commerce practice in response to a changing landscape and client demand for global, insight-driven commerce expertise, delivered at a local level.

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Isobar launches Commerce practice

The Drum

Isobar today announced the launch of a global Isobar Commerce practice; aimed at delivering commerce experiences for clients through globally integrated platforms and solutions that are informed by local insight. Read more

Why you need a new approach to commerce


The technology ecosystem supporting ad-tech, mar-tech and commerce is getting more connected as points of inspiration and points of transaction are coming together. Read more

UNBOXED Canada Episode 9: Social Revolution

Dentsu Aegis Network

On this episode of UNBOXED, Dentsu Aegis Network Canada clients and team members discuss the communications revolution that social media is powering and the remarkable business opportunities for brands. Read more

Disney’s next movie could be watching you


The company’s research arm is experimenting with facial recognition to gauge how audiences react. Read more

AI is not as smart as you (or Elon Musk) think

Tech Crunch

Former MIT robotics professor Rodney Brooks, reminded us that training an algorithm to play a difficult strategy game isn’t intelligence, at least as we think about it with humans. Read more

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About the author

Alix Lambert

Alix has 6 years experience in marketing & communications and is responsible for effectively promoting blue-infinity's mission.