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The Future is Programmatic Radio
"We know the connected customers of today expect consistent, intelligent and personalised online experiences, be it in when shopping, consuming content or when being served advertising, so we understood that digital radio advertising needed to deliver just that, and across multiple channels", says Shams Jasani, Managing Director of Isobar India. Read more
RECMA's Qualitative Network Diagnostics report have designated Carat as the number one Global Media Agency Network Winner. Read more
Q&A with Jeff Maling, Co-CEO, Isobar
As senior marketers continue to grapple with data — what to use, how to interpret it, what to eschew, what to see beyond — they’re flooded with perspectives and expertise and answers to those questions. Read more
A Social Revolution
Dentsu Aegis Network
40% of the world's population are using a form of social media. Are you missing out by not using social media ? Watch here
Is there an iPhone release on the horizon?
Apple turned in a satisfying performance in a seasonally depressed quarter, amid forecasts of big iPhone sales with the arrival of new models this fall. Read more