FridayFive@Five

Dentsu has launched a specialist network within its Asia Pacific business in which marketers that are mums will offer services to brands that are targeting the sought-after audience of mothers.

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Dentsu launches marketing network Mamalab  

The Drum

"This is a bold and exciting move. Modern mothers are a powerful market and play an important role in the global economy." says Takaki Hibino, CEO Dentsu Brand Agencies APAC. Read more

WhatsApp tests notification feature 

Engadget

The Facebook-owned service is testing tools that let companies send alerts through chats. Read more

Silicon Valley is rethinking screen culture 

Co.Design

Many consumers are questioning whether bringing more screens into the home is a good thing. Read more

Data specialist partners with Facebook

B&T

This new partnership delivers a clear understanding of how paid media influences customers and prospects on Facebook and its other properties. Read more

ARCore is Google’s second take on AR

InfoQ

Google has announced a new augmented reality (AR) initiative, ARCore, which aims to bring AR to millions of Android devices. Read more

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About the author

Stélla Humbert

Stélla is a creative mind and autodidact with 7 years of sales experience including 4 in the luxury industry of beauty and customer experience. She has a great interest in digital influence and is interested in the behaviour of consumers following the digital evolution.